Magnetic Landscape Architecture

[Image: R. Fu, via ScienceNews].

Although I seem to be on a roll with linking to ScienceNews stories, this is too amazing to pass up: “People living at least 2,000 years ago near the Pacific Coast of what’s now Guatemala crafted massive human sculptures with magnetized foreheads, cheeks and navels. New research provides the first detailed look at how these sculpted body parts were intentionally placed within magnetic fields on large rocks.”

The magnetic fields were likely created by lightning strikes.

This is incredible: “Artisans may have held naturally magnetized mineral chunks near iron-rich, basalt boulders to find areas in the rock where magnetic forces pushed back, the scientists say in the June Journal of Archaeological Science. Predesignated parts of potbelly figures—which can stand more than 2 meters tall and weigh 10,000 kilograms or more—were then carved at those spots.”

It’s like a geological farm for the secondary effects of lightning. A lightning farm for real!

The mind boggles at the thought of magnetic landscape architecture, or magnetic masonry in ancient stonework, or even huge sculptures invisibly adhering to one another through magnetic forces, giving the appearance of magic.

Imagine a valley of exposed bedrock and boulders, its unusually high iron content making the rocks there attractive to lightning. Over tens of thousands of lightning strikes, the valley becomes partially magnetized, resulting in bizarre geological anomalies mistaken for the actions of a spirit world: small pebbles roll uphill, for example, or larger rocks inexplicably clump together in structurally precarious agglomerations. Stones perhaps hover an inch or two off the ground, pulled upward toward magnetic overhangs, or rocks visibly assemble themselves into small cairns, clicking into place one atop the other.

As you step into the valley, the only sound you hear is a trembling in the gravel ahead, as if the rocks are jostling for position. Your jewelry begins to float, pulling away from your wrists and chest.

Anyway, read more at ScienceNews.

(Also, watch for my friend Eva Barbarossa’s book on magnets coming out this fall.)

Wood from the Witch House

[Image: Via LASSCO].

This is amazing: shortly after writing an earlier post, I found this anecdote from an architectural salvage company in England called LASSCO. It’s like the beginning of a blockbuster film. A customer came in one weekend looking for “an oak beam for his fireplace lintel.” As LASSCO explains, the company tries to keep “a selection of them in stock—salvaged, prepped up and ready to sell. It was only when placing one of the beams aside we happened to put it down with daylight glancing along its length and we spotted that it held a secret. It was covered in apotropaic markings.”

Apotropaic markings, or protection marks, are basically magic symbols thought to ward off evil influences and keep malevolent fates at bay—and they are more common in traditional architectural practice than you might think. LASSCO even recommends checking your own house for them.

“If you live in a timber-framed house dating back earlier than the eighteenth century,” they advise, “look out for scratchings on the bressumer beam, sometimes only very lightly inscribed at the top corners of the fireplace, like the scratching of a cat. Look for a repeated ‘W’—thought to be a double ‘V’ for ‘Virgo Virginum’. Look for daisy wheels—a circular device with petals, or runic symbols—a ‘P’ incorporating a cross, or a ‘W’ incorporating a ‘P’. Look for two verticals with a ‘Saltire’ cross between them—a motif also much used on iron door latches and bolts and wrought iron firedogs.”

What an incredible setup for a horror film or novella: an architectural salvage firm uncovers strange ritual markings on pieces of timber in their inventory, and the macabre knock-on effects this might have as these bits of weird wood are incorporated into someone else’s home.

Alas, LASSCO’s tale is from 2013 and the oak beam has since been sold.

When those who it was built for are not present

[Image: Photo by Kai Caemmerer].

I’ve got a new article up over at New Scientist looking at the so-called “ghost cities” of China, and where exactly they can be found. This is not as straightforward as it might seem:

It seems hard to lose track of an entire city. But that appears to be what’s taken place—and not just once, but over and over again. The infamous “ghost cities” of China have become a favorite internet meme of the past half-decade. These ghost cities are meant to be sprawling wastelands of empty streets and uninhabited megastructures, without a human being in sight. But for all the discussion, do these places really exist?

The rest of the piece looks at various strategies put to use not only for quantifying but for simply locating these developments in the first place. This includes data analysis and satellite photography—but, just as compellingly, on-the-ground firsthand exploration.

[Image: Photo by Kai Caemmerer].

Here, I talked to photographer Kai Caemmerer who has recently undertaken a series of photos exploring what he calls “unborn cities,” or cities not dead and expired—that is, not ghost cities—but cities that are incomplete and still awaiting their future populations.

“Unlike many Western cities that begin as small developments and grow in accordance with local industries, gathering community and history as they age,” Caemmerer explains, “these areas are built to the point of near completion before introducing people.”

Because of this, there is an interim period between the final phases of development and when the areas become noticeably populated, when many of the buildings stand empty, occasionally still cloaked in scrim. During this phase of development, sensationalist Western media often describe them as defunct “ghost cities,” which fails to recognize that they are built on an urban model, timeline, and scale that is simply unfamiliar to the methods of Western urbanization.

Caemmerer continued, pointing out that his interest in ostensibly empty urban environments is not about shaming China, or implying that unused architectural space is somehow only a non-Western problem. In fact, in another series—a few example of which I hope to post here in the near-future—Caemmerer turns his lens on his own home city of Chicago.

“I’m interested in what happens to the urban landscape when those who it was built for are not present,” he explained to me. “More specifically, I’m interested in what can be revealed by the architecture when it appears vacant.
”

Read more over at New Scientist.

(Thanks to Richard Mosse for putting me in touch with Caemmerer).

Typographic Forestry and Other Landscapes of Translation

[Image: The cover for About Trees, edited by Katie Holten].

Artist Katie Holten—who participated in “Landscapes of Quarantine” a few years back—has just published an interesting book called About Trees.

It is essentially an edited compilation of texts about, yes, trees, but also about forests, landscapes of the anthropocene, unkempt wildness, altered ecosystems, and, more broadly speaking, the idea of nature itself.

It ranges from short texts by Robert Macfarlane—recently discussed here—to James Gleick, and from Amy Franceschini to Natalie Jeremijenko. These join a swath of older work by Jorge Luis Borges, with even Radiohead (“Fake Plastic Trees”) thrown in for good measure.

It’s an impressively nuanced selection, one that veers between the encyclopedic and the folkloric, and it has been given a great and memorable graphic twist by the fact that Holten, working with designer Katie Brown, generated a new font using nothing less than the silhouettes of trees.

Every letter of the alphabet corresponds to a specific species of tree.

[Image: The tree typeface from About Trees, edited by Katie Holten].

This has been put to good use, re-setting the existing texts using this new font—with the delightful effect of seeing the work of Jorge Luis Borges transcribed, in effect, into trees.

This has the awesome implication that someone could actually plant this: a typographic forestry of Borges translations.

[Image: Borges, translated into trees, from About Trees].

Speculative short stories realized as ornamental thickets in the backyards of arboreally inclined landowners.

Given all the urban parks, hedge mazes, and scientifically accurate themed gardens of the world—two of my favorites being the exquisite Silver Garden at Longwood Gardens and the scifi otherworldliness of the Desert Garden at the Huntington—surely there is room for a kind of translation landscape?

Stories and fables—koans, slogans, poems, wisecracks—planted as cryptoforests, literary labyrinths you could somehow, impossibly, read provided you know what each species is meant to signify.

Just take Holten’s typeface as a new kind of planting guide, and see what landscapes might result.

[Image: From About Trees].

Holten’s About Trees is available for purchase, of course, if you want to check it out; in the meantime, I’ll keep my fingers crossed that someone actually implements a typographic grove somewhere, a planted language of texts flipped into readable tree-signs, sequenced using the font from About Trees.

In fact, recall the myth of Odin discovering the Nordic runes: hanging upside-down from a tree and mistaking, in the especially complicated carpet of roots sprawled out beneath him, the beginnings of a new typeface, an arboreal symbol system that could be written down and shared with others. Runes came from roots—and, as Holten implies, every tree contains a library.

The Museum At The Bottom Of The Sea

[Image: Photo by Martin Siegel/Society of Maritime Archaeology, via Der Spiegel].

In 2012, German archaeologists began posting interpretive signs underwater, marking shipwrecks and even crashed airplanes at the bottom of the Baltic Sea as if they are in a museum, in order to make it clear to potential vandals, reckless tourists, and amateur collectors that these are culturally important sites, worthy of preservation.

“Alarmed at the looting of historically valuable shipwrecks in the Baltic Sea,” Der Spiegel reported at the time, “German archaeologists have started attaching underwater signs designating them as protected monuments. Hobby divers and trophy hunters are damaging a precious maritime legacy stretching back thousands of years, they warn.”

The sunken ship seen in the above image, for example, is just one of “some 1,500 marine monuments strewn across the seabed along the coast. The area has a wealth of well-preserved shipwrecks, lost cargo planes and even ancient settlements submerged through subsidence and rising water levels.” That these can be described as monuments is very important: they are not mere wreckage, scattered over the seabed, but artifacts on display for those who can reach them.

[Image: Photo by Martin Siegel/Society of Maritime Archaeology, via Der Spiegel].

The effect is strangely evocative, as if an architectural experiment has been going on beneath the waves of the Baltic Sea for the last few years, in which a museum, entirely without walls and seemingly with only very few visitors, has been secretly installed and constructed. It is a distributed, nonlinear museum of European ruins barely visible in the rising sea.

What’s so interesting from an architectural standpoint, however, is how a group of signs such as these can have such a huge narrative and spatial effect, as if you’ve entered some sort of undefined volumetric space without walls, hidden in the water all around you, a kind of invisible cultural institution stocked with objects that only you and your fellow divers, at that exact moment, can even see.

In fact, it makes me curious how the (totally brilliant and BLDGBLOG-supported) idea of creating a new National Park on the moon might work—and, more to the point, what such a park would really look like. Do we just post a few signs on the lunar surface indicating that historically important artifacts are present up ahead, or do we actually construct some sort of “museum” space there that would more adequately sustain an aura of cultural history?

Either way, it’s both hilarious and deeply strange that we could begin to experiment with what such a park might look like using—of all things—shipwrecks at the bottom of the Baltic Sea, and that German archaeologists, randomly posting cheap signs on the seabed, might have anticipated future strategies of historic preservation in otherwise deeply unearthly situations.

Books Received

[Image: Cincinnati Public Library, 1870s; photo via Steve Silberman].

It’s that time of the year again, to take a look at the many, many books that have passed through the halls of BLDGBLOG the past season or two, ranging, as usual, from popular science to fiction, landscape history to the urban future of the refugee camp.

There are some great books included in this round-up, ones I’d love to help find a wider audience—however, as will be clear from a handful of descriptions below, and as is always the case with book round-ups here on BLDGBLOG, I have not read every book included in the following list and not all of them are necessarily new.

However, in all cases, these books are included for the interest of their approach or for their general subject matter, and the wide range of themes present should give anyone at least a few interesting titles to seek out for autumn reading.


1) Exploding the Phone: The Untold Story of the Teenagers and Outlaws Who Hacked Ma Bell by Phil Lapsley (Grove Press)

One of the most enjoyable books of my summer was Exploding the Phone by Phil Lapsley. Lapsley’s history of “phone phreaks,” or people who successfully hacked the early phone networks into giving them free calls to one another and around the world, would read, in a different context, like some strange occult thriller featuring disaffected teenagers tapping into a supernatural world. Weird boxes, unexplained dial tones, and disembodied voices at the end of the line pop up throughout the book, as do surprise cameos from a pre-Apple Steve Wozniak and Steve Jobs.

Teenagers throwing frequencies and sounds at vast machines through telephone handsets managed to unlock another dimension of the phone network, Lapsley explains, a byzantine geography of remote switching centers and international operators. In the process, they helped pave the way for the hackers we know today. I have heard, anecdotally, from a few people who were around and part of these groups at the time, that Lapsley got some of his details wrong, but that didn’t take away from my enjoyment of—or inability to put down—his book. Recommended, and very fun.

2) Robot Futures by Illah Reza Nourbakhsh (MIT Press)

This pamphlet-length book by Carnegie Mellon University’s Illah Reza Nourbakhsh on the future of robotics pays admirable attention to the fundamental problem of even defining what “robotics” is. Better yet, Nourbakhsh prefaces each of his short chapters with fictional interludes exploring speculative scenarios of future robotics gone awry. There is a disturbing vignette in which flying robot toys programmed to recognize human eye contact swarm around and terrify anyone not hiding their gaze behind wearing sunglasses—something the toys’ manufacturer never predicted—as well as a memorable scenario in which new forms of robot-readable graffiti throw entire self-driving traffic systems into a tizzy, making car after car wrongly report that an impenetrable roadblock lies ahead. Call it traffic-hacking.

In the end, Nourbakhsh suggests, robots will prove to be fundamentally different from human beings, and we should be prepared for his. “A robot moving down the street will see in all directions, not simply in front of it like humans,” he writes. “If that robot is connected to a network of video cameras along the street, it will see everywhere on the street, from all angles, the entire time it walks. Imagine this scenario. A not-very-clever robot walking down the street will have access to entire synthesized views of the street—up and down, behind you, down the alley, around the corner—and be able to scroll back through time with perfect fidelity. As you approach this robot, it might be cognitively much dumber than you, but it knows far more about its surroundings than you do. It stops suddenly. What do you do? There is no common ground established between you and this robot, just the fact that you occupy the same sidewalk.”


3) Beyond The Blue Horizon: How The Earliest Mariners Unlocked The Secrets Of The Oceans by Brian Fagan (Bloomsbury Press)

Brian Fagan, an environmental historian known for his books on climate change and civilization, has written a great example of what might be called adventure-history. Beyond the Blue Horizon takes us through roughly twenty thousand—even potentially, depending on how you interpret the archaeological evidence, more than one hundred thousand—years of human seafaring. Every few pages, amidst tales of people sailing in small groups, even drifting, seemingly lost, for days at a time across vast expanses of open water, Fagan makes arresting observations, such as the fact that early Pacific navigators, laden down with seeds and plants, “literally carried their own landscape with them,” he writes.

The importance of the coast in supporting human settlement, and the absolute centrality of the sea—rather than continental interiors—in shaping human history, gives Fagan multiple opportunities to refocus our sense of our own remote past. We are not landed creatures of roads and automobiles, Fagan argues, but a maritime species whose entire childhood and adolescence was spent paddling past unknown coastlines, searching for freshwater rivers and streams—a “world of ceaseless movement,” as he calls it, including now lost islands, deltas, and coasts. Fagan’s brilliance at describing landscapes as they undergo both seasonal changes and variations in climate also applies to his depictions of Earthly geography when sea levels were, for most of the eras described in his book, more than 300 feet lower than it is today. It was another planet—a maritime world—one that humans seem to have lost sight of and forgotten.

4) The Human Shore: Seacoasts in History by John R. Gillis (University of Chicago Press)

John R. Gillis’s look at “seacoasts in history” proves to be compulsively readable, sustaining many long subway rides for me here in New York, although the final few chapters fall off into unnecessarily long quotations from what seems like any random academic source he could find that mentioned the sea. This is too bad, because a shorter, more tightly edited version of this book would be a dream. Gillis is not shy about making outsized claims for revising the history of human civilization. The shore is “the true home of humankind,” he writes, “the original Eden.” He wants Westerners to forget the “terracentric history” they’ve been taught, which is, he points out, simply a historical misunderstanding of where humans actually spent 95%—the number Gillis uses—of their development: on shorelines and coastal islands.

“The book of Genesis would have us believe that our beginnings were wholly landlocked,” he writes, “but it was written at the time that the Hebrews were settling down to an agrarian existence.” Gillis quotes the words of writer Steve Mentz here, who argued that we need “fewer gardens, and more shipwrecks” in our narrative understanding of human prehistory.

Gillis allows his book some intriguing political subthemes. He writes, for example, that “it would be a very long time, almost three hundred years, before Europeans realized the full extent of the Americas’ continental character and grasped the fact that they might have to abandon the ways of seaborne empires for those of territorial states.” He adds, “for the first century or more [of their habitation in the Americas], northern Europeans showed more interest in navigational rights to certain waterways and sea tenures than in territorial possession as such.” Rivers and lakes were the key to ruling North America, for a time; and, seemingly since the interior land rush of U.S. history, the “seaborne” ways of humans, with or without a state to back them, have been forgotten.

As a brief side note, it’s interesting here to look at the Somali pirates so often mythologized in Western media, including the forthcoming Paul Greengrass film Captain Phillips—that stateless, seaborne groups of humans still exist and are the rogue scourge of landed empires (see also The Enemy of All by Daniel Heller-Roazan, etc.).

5) The Great Ocean: Pacific Worlds from Captain Cook to the Gold Rush by Davig Igler (Oxford University Press)

David Igler’s own book on all things anthropologically oceanic focuses solely on the Pacific Ocean, from the first wave of European exploration to early-modern sea trade. Igler, too, finds the land-locked nature of traditional history both claustrophobic and incorrect. “The ‘places’ usually subjected to historical analysis—nations, regions, and localities—have fixed borders enclosing land and thus constitute terrestrial history,” he writes in the book’s introduction. “Historians have far less experience imagining the ways that oceanic space connects people and polities, rather than separating them.” Igler’s larger point—that tides, currents, and winds, even specific ships, are also, in a sense, “places” deserving of historical recognition—animates the rest of the book.

Mankind Beyond Earth: The History, Science, And Future Of Human Space Exploration by Claude A. Piantadosi (Columbia University Press)

6) This book is admittedly quite hampered by its extraordinary practicality: there is very little poetry here, mostly straight talk of musculoskeletal disorders in low gravity and heat-loss from warm bodies in space. We begin on the ground floor, not only with a short and perhaps unnecessary history of the U.S. space program, but with the very basics of human physiology and the mechanics of flight. I suspect, however, that most readers are perfectly willing to jump into the deep end and read what’s on offer in the book’s later chapters: human visits to Mars, to asteroids, to “big planets, dwarf planets, and small bodies,” in Piantadosi’s words, to the “moons of the ice giants” and beyond. Ultimately, though, the book is simply too dry to feel like these later glimpses of “mankind beyond Earth,” as the title teasingly—and, for the most part, misleadingly—promises, are a worthy reward. If you must, one to look for in the local library.


7) Scatter, Adapt, and Remember: How Humans Will Survive a Mass Extinction by Annalee Newitz (Doubleday)

Annalee Newitz, editor-in-chief of io9 and thus, now, a colleague of mine, has exceeded all expectations with the research, depth, and range of this quirkily enthusiastic look at planetary mass extinction. Her early chapters on dinosaurs, plagues, extremophiles, world-altering volcanic eruptions, long geological eras when the Earth was locked in ice, possible human/Neanderthal guerrilla warfare (not to mention inter-breeding), and much more, are like a New Scientist article you hope never ends. It’s an exciting read.

Oddly, though, the central premise of the book—that, through urbanization, human beings will find ways to avoid their own extinction—feels tacked on and unconvincingly developed. If I’m being honest, it feels like Newitz is trying to make more of an ideological point about the political value and cultural centrality of cities today, rather than actually arguing rationally for the possibility that cities will save the human species. This is especially the case if we’re talking about—as, in this book, we are—catastrophic asteroid impacts or the outbreak of a super-virus. This otherwise gripping book thus has a bit of an are-you-serious? feel as it wraps up its final fifty pages or so. While advancing a theory of safety achieved through collective living, urban farming, and social cooperation, Newitz also inadvertently seems to contradict the first command of her book’s title: to scatter. That is, to fling ourselves to the far edges of the universe—to explore, survive, and mutate with the cosmos—not to band together, urbanize, and cooperate.

As such, it seems possible to imagine an identical version of this book—identical, that is, for 200 pages or so—but with a radically differnet ending: one in which truly scattering, adapting ourselves, isolating ourselves, and differentiating our civilizational pursuits—even differentiating our very DNA through evolution in separation—would be the most effective way to avoid human extinction. But that argument, it seems, is ideologically impermissible; it makes you an anti-state survivalist, a cosmic redneck, building bunkers in the Utah desert or on the moons of another world, more Ted Nugent than Stewart Brand.

In any case, putting political arguments like these aside, the book ends with a mind-popper of a quotation. In a conversation with Randii Wessen at the Jet Propulsion Lab in Pasadena, California, Wessen tells Newitz: “Our kids are the last generation who will see no city lights on the Moon.” This is both wonderful and terrible, and as concise a statement as I’ve read anywhere to show the human future rolling on.

8) Five Billion Years of Solitude: The Search for Life Among the Stars by Lee Billings (Current)

Gifted science writer Lee Billings takes us on a search for other Earths—or, more accurately, for habitable “exoplanets” where life like us may or may not have a chance of existing. The book starts off with quite a coup. Billings treats us to a long, at-home visit with astronomer Frank Drake of Drake’s Equation fame: the abstract but reasonable calculation used for decades now to determine whether or not intelligent civilizations might exist elsewhere (and, by extension, how likely it is that humans will find them).

The book is not hard science, it is easy to follow, and Billings is a great writer; his tendency, however, veers toward the humanistic, following the life stories of individual astronomers or physicists here on Earth as they search the outer reaches of the detectable universe for signs of exoplanets.

A sizable diversion late in the book, for example, takes us on a canoe trip far into the Canadian north, past lakes and rivers, with a wary eye on approaching storms, to tell the story of how physicist Sara Seager met and fell in love with one of her colleagues. It is not a short diversion, and you’d be forgiven for thinking that Seager’s canoe trip has little to do with the search for “life among the stars,” as the book’s subtitle suggests. It is at moments like this, as Seager and her partner paddle from one portage to another, that I found myself wondering if the only stories to tell are of other human beings—whether scientists or NASA administrators—then why, in a sense, are we looking for exoplanets at all?

Of course, the book jacket never promised us surreal descriptions of other worlds. But it’s hard not to hope for exactly that: that Billings would focus his considerable rhetorical powers away from our world for a few more chapters and offer those evocative glimpses of Earth-like planets I suspect so many readers will come to his book to find—visions of worlds like ours but magically, cosmically different—and thus communicate the beautiful, poetically irresistible urge to discover them. His introductory descriptions of the formation of our solar system, for instance, are breathtaking, clear, and poetic, and similar passages elsewhere show the pull of the exoplanetary; the narrative structure of the scientist profile seems inadvertently to have focused the bulk of the book’s attention here on Earth, where we are already bound, rather than to let the strange light of the universe shine through more frequently.

But this is like complaining about dessert after a delicious meal. I’ll simply hope that Billings’s next book concentrates more on the inhuman allure so peculiar to astronomy, a field astonishingly rich with worlds mortal humans long to see.

9) Are We Being Watched?: The Search for Life in the Cosmos by Paul Murdin (Thames & Hudson)

The off-putting and sensationalistic title of Paul Murdin’s new book is, thankfully, not a sign of things to come in the text itself. Murdin’s sober yet thrilling look at the history and future of astrobiology is a bright spot in a recent spate of books about the possibility of extraterrestrial life. “The twenty-first century is the century of astrobiology,” he writes in the first sentence of chapter one; indeed, he adds with extraordinary confidence, “this is the era in which we will discover life on other worlds, and learn from it.”

Amidst many interesting tidbits, one worth repeating here actually comes from Murdin’s quotation of paleontologist Simon Conway-Morris. Conway-Morris, referring to the possibility of discovering truly alien life, rightly suggests that we could very well have no idea what we’re looking at. Indeed, he memorably says, these other life forms could be “constructions so unfamiliar that they are only brought home by accident and then inadvertently handed over for curation in a department of mineralogy.” The idea that rocks sitting quietly in a Natural History museum somewhere are actually alien life forms is mind-blowing and but one take-away from this thought-provoking book.

Over the course of Are We Being Watched?, Murdin enjoyably goes all over the place, from amino acids to plate tectonics, to radio-stimulated organic molecules in the atmosphere of Titan. As if channeling H.P. Lovecraft, Murdin at one point writes that, on Jupiter’s ice-covered moon Europa, scientists have seen the same churning processes as witnessed in Antarctica, but, on Europa, “we see the results of this churning as colored stains on ridges of ice at the boundaries of ice floes. Perhaps in these colored stains lie dead creatures, brought up from the depths of the ocean and exposed to view by orbiting spacecraft or landers that can rove over the surface.”

10) Frankenstein’s Cat: Cuddling Up to Biotech’s Brave New Beasts by Emily Anthes (FSG)

Frankenstein’s Cat follows the 21st-century quest to re-engineer biology, to design “the fauna of the future,” as the book promises, or “biotech’s brave new beasts,” where resurrected species, pets with prostheses, and militarized insects crawl through forests of genetically modified trees. At once terrifying and thrilling, and animated in all cases by the gonzo enthusiasm of any science operating at seemingly unstoppable speed, Emily Anthes’s book shows the weird biological breakthroughs that will ultimately create the landscapes of tomorrow: the cities, gardens, parks, oceans, and backyards our descendants will inevitably mistake for nature (and then, eventually, dismiss as mundane).


11) Sweet & Salt: Water And The Dutch by Tracy Metz and Maartje van den Heuvel (NAi Publishers)

Journalist Tracy Metz and art historian Maartje van den Heuvel have teamed up for this collaborative look at “environmental planning” in the Netherlands, with a focus on all things aquatic. While Metz visits the country’s numerous megaprojects and anti-flooding infrastructure to speak with water engineers, “dike wardens,” and other stewards of Holland’s relationship with rain and the sea, van den Heuvel assembles a spectacular catalog featuring visual depictions of waterworks throughout Dutch art history. This is “the visualization of water in art,” as she calls it, revealing “anxieties about flooding” and a deep-rooted infrastructural patriotism inspired by the technical means for controlling that flooding.

Ultimately, the book’s goal is to show how Dutch water management is changing in the face of rising sea levels and climate change, and how “water is coming back into the city,” as Metz writes, changing the nature of contemporary urban design.

12) Dutch New Worlds: Scenarios in Physical Planning and Design in the Netherlands, 1970-2000 by Christian Salewski (010 Publishers)

This well-illustrated history and catalog of large-scale hydrological projects in the Netherlands—and the “Dutch new worlds” those projects helped generate—offers a provocative look at the very idea of infrastructure. Salewski suggests that a nation’s infrastructure is like literature or mythology, a built narrative in which a much larger constellation of dreams and aspirations can be read. “There is no Dutch Hollywood,” Salewski writes, “no cinematic dream machine that constantly processes the current view of the future into easily digestible, mass-consumed science fiction movies. Dutch views into the future are probably best found not in cultural works of literature and art, but in physical planning designs.” That is, in the dams, dikes, levees, and polders the rest of the book goes on to so interestingly describe. Infrastructure, Salewski offers, is one of many ways in which a nation dreams.

13) Bird On Fire: Lessons From The World’s Least Sustainable City by Andrew Ross (Oxford University Press)

Andrew Ross takes a critical look at Phoenix, Arizona, a desert city “sprawling over a thousand square miles, with a population of four and a half million, minimal rainfall, scorching heat, and an insatiable appetite for unrestrained growth and unrestricted property rights.” As the city tries to “green” itself through boosts in public transportation and a more sensible water management strategy—among other things—Ross asks if an urban transformation, something that might save Phoenix from its current parched fate, is even possible.

14) Plutopia: Nuclear Families, Atomic Cities, and the Great Soviet and American Plutonium Disasters by Kate Brown (Oxford University Press)

Kate Brown’s Plutopia creates a horrifying set of conjoined urban twins, so to speak, by both comparing and contrasting the purpose-built plutonium production towns of Richland, Washington, and Ozersk, Russia. These were fully planned and state-supported facilities, yet both were also highly delicate, secret cities—in Ozersk’s case, literally off the map—constantly at risk of nuclear disaster. And disaster, of course, eventually comes.

Brown points out how, between the two of them, Richland and Ozersk released four times the amount of radiation into the environment as the meltdown at Chernobyl, and she tracks the disturbing long-term health and environmental effects in the surrounding regions. In both cases, perhaps cynically, perhaps inspiringly, these polluted regions have become nature reserves.

In a particularly troubling anecdote from the final chapter, referring to the experience of Richland, Brown points out that “periodically deer and rabbits wander from the preserve and leave radioactive droppings on Richland’s lawns,” but also, more seriously, that multiple wineries have sprung up perilously close to the hazard zone, “near the mothballed plutonium plant.” While sipping wine at one of those very vineyards, Brown tries to talk to the locals about the potential for radiation in the soil—and, thus, in the wine—but, unsurprisingly, they react to her questions “testily.”

These carefully manicured utopian towns, like scenes from The Truman Show crossed with Silkwood, with their dark role in the state production of plutonium, give us the “Plutopia” of the book’s title. Ozersk and Richland are “citadels of plutonium,” she writes, instant cities of the atomic age.


15) From Camp To City: Refugee Camps of the Western Sahara by Manuel Herz (Lars Müller Publishers)

Based on original research from a studio taught at the ETH in Zurich, architect Manuel Herz has assembled this fascinating and important guide to the urban and quasi-urban structures of refugee camps. Focusing specifically on camps in extreme southwest Algeria, populated by people fleeing from conflict in the Western Sahara, these camps are, Herz suggests, Western instant urbanism stripped bare, the city shown at its factory presets, revealing the infrastructural defaults and basic political conditions of the modern metropolis. They are “the spatial manifestation of the state of exception,” he writes, citing Giorgio Agamben, mere “holding areas” in which urban forms slowly take shape and crystallize. The camps are where, Herz writes, “Architecture and planning becomes [sic] a replacement for a political solution.”

From the architecture of the tents themselves to the delivery infrastructures that bring water, food, and other vital goods to their inhabitants, to culturally specific spatial accouterments, like carpets and curtains, Herz shows how the camps manage to become cities almost in spite of themselves, and how these cities then offer something like training grounds for future nations to come. In Herz’s own words, “the camps act also as a training phase, during which the Sahrawi society [of the Western Sahara] can develop ideas and concepts of what system of education they want to establish, and learn about public health and medical service provision. The camps become a space where nation-building can be learned and performed, to be later transferred to their original homeland, if it becomes available in the future.”

This idea of the state-in-waiting—and its ongoing spatial rehearsal in the form of emergency camps—runs throughout the book, which is also a detailed, full-color catalog of almost every conceivable spatial detail of life in these refugee camps. In the process, Herz and his team have assembled a highly readable and deeply fascinating look at urbanism in its most exposed or raw condition. “In the blazing sun of the Sahara Desert,” he concludes, “we can observe the birth of the urban condition with a clarity and crispness almost unlike anywhere else in the world.”

16) Roman Disasters by Jerry Toner (Polity)

Cambridge Classicist Jerry Toner had described his wide range of interests as being centered on the notion of “history from below.” He has written prolifically about ancient Rome, in particular, from several unexpected points of view, including popular culture in antiquity, the smellscape of early Christianity, and an currently in-progress work on crime in the ancient metropolis.

Roman Disasters looks specifically at imperial disaster-response, including earthquakes, volcanic eruptions, catastrophic fires, warfare, and disease. Toner describes how the abstract notion of risk was first formulated and understood; the role of religious prophecy in “imagining future disaster”; and halting, ultimately unsuccessful attempts to construct a fireproof metropolis, such as the widening of city streets and the creation of a semi-permanent Roman fire brigade.

Very much a history, rather than a page-turner directed at a popular audience, Roman Disasters nonetheless offers a compelling and unexpected look at the ancient world, one peppered with refugee camps, tent cities, and displaced populations all looking for—and not necessarily finding—imperial beneficence.

17) Picking Up: On the Streets and Behind the Trucks with the Sanitation Workers of New York City by Robin Nagle (FSG)

Robin Nagle is an “anthropologist-in-residence” at the NYC Department Sanitation. Picking Up is her document of that incredible—and strange—backstage pass to the afterlife of the city, where all that we discard or undervalue simply gets tossed to the curb. Nagle tags along with, interviews, and reveals the “garbage faeries” who rid our streets of the unwanted detritus of everyday life, whether trash or snow. In the process, she’s written a kind of narrative map or oral history of another New York, one with its own flows and infrastructure, and one that exists all but invisibly alongside the one we inhabit everyday.

18) Factory Towns of South China: An Illustrated Guidebook edited by Stefan Al (Hong Kong University Press)

Architect Stefan Al, currently teaching at the University of Pennsylvania, leads a team of researchers to the Pearl River Delta, the “factory of the world,” to explore how people live and—even more—how they work in the region. A fascinating glimpse at the “self-contained world” of what amounts to corporate-industrial urbanism, the book nonetheless feels very much like a book assembled by architects who had a grant for producing a publication: it is heavy on comparative infographics, layered images, pie charts, and small-print introductory essays, all on coated paper resistant to underlining. The subject matter is fascinating, but the book is ultimately of less use than, say, sending Robin Nagle to visit these “factory towns of south China,” reporting back about the complicated lives and material cultures found there.


19) Ruin Nation: Destruction And The American Civil War by Megan Kate Nelson (University of Georgia Press)

Megan Kate Nelson’s Ruin Nation is a kind of Piranesian guide to the Civil War ruins of American cities of the 19th century. The book is a bit slow and overly cautious in its descriptions, but it is remarkable for a specific focus on architectural ruins following the Civil War. “Architectural ruins—cities and houses—dominated the stories that soldiers and civilians told about the Civil War,” she writes in the book’s introduction, a time when whole cities were reduced to “lone chimneys” amidst the smoke and obliteration of urban warfare. We often hear—especially post-9/11—that Americans have never really experienced war and destruction on their own soil, but Nelson’s book convincingly and devastatingly shows how inaccurate a statement that is.

20) Line In The Sand: A History Of The U.S.-Mexico Border by Rachel St. John (Princeton University Press)

Heading west from the Gulf Coast, the U.S.-Mexico border takes an unexpected turn when you get past El Paso, Texas—that is, by not really turning at all. The border instead becomes a series of abnormally, mathematically straight lines, cutting, with only a few diversions north and south, all the way to the Pacific Ocean. It thus no longer follows any natural feature, such as the Rio Grande River.

But why is the border exactly here, and why the rigid, linear path that it takes? Rachel St. John’s “history of the western U.S.-Mexico border” looks at sovereignty, surveying, geography, diplomacy, war, conquest, and private property to piece together the tangled story of this “line in the sand” and the people (and economies) it has divided. Line in the Sand—which often has the ungainly feel of a Ph.D. thesis later edited into a book—ends with a critical look at the “operational security” falsely promised by a border fence, and a more hopeful look at mutations of the border region yet to come.

21) The Earthquake Observers: Disaster Science From Lisbon To Richter by Deborah R. Coen (University of Chicago Press)

Deborah Coen’s Earthquake Observers looks at the history of seismology—or the study of earthquakes—but, more specifically, seismology’s transition from something like a folk art of human observation to an instrumented science. It is a consistently interesting book, so much so that I invited Coen to speak to my class at Columbia last semester.

The book includes a great deal worth mentioning here, from the gender of early earthquake observers—writing, for example, specifically in reference to early-modern domesticity, that “a quiet, housebound lifestyle and close attention to the arrangement of domestic objects put many bourgeois women in an excellent position to detect tremors”—to the literally geopolitical effects of earthquakes. In the latter case, a state of emergency following catastrophic seismic events helped to influence 20th-century legal theory as well as to challenge accepted hierarchies of what it means for a state to respond. “Particularly in the Balkans,” she writes, “earthquakes called into question the political framework that tied the monarchy’s fringes to its two capitals: which level of the state’s intricate web of governance would respond?”

John Muir, the San Francisco earthquake of 1906, and the study of earthquake-related traumas, or “seismopathology,” all make their appearance in Coen’s study of how seismology became both modern and scientific.


22) From Roof To Table: Photographs By Rob Stephenson by Rob Stephenson (Design Trust for Public Space)

This magazine-style pamphlet of images by photographer Rob Stephenson documents urban farming efforts—not necessarily limited to roofs—across New York City. Plots of land beside empty brick warehouses, backyards, and even university labs bloom with fruits and vegetables in Stephenson’s full-color shots. “With the influx of people to cities and a continuing rise in the financial and environmental costs of shipping food, the widespread and large-scale adoption of urban agriculture seems inevitable,” Stephenson writes in an accompanying project description. “New York City, with its network of backyard vegetable plots, community gardens and rooftop farms, is at the forefront of this transformation.”

23) The Hermit in the Garden: From Imperial Rome to Ornamental Gnome by Gordon Campbell (Oxford University Press)

Gordon Campbell’s history of the garden hermit attempts to discover why the phenomenon of the live-in hermit—an actual human being, installed in a landscaped garden, acting as a form of living ornament—arose at all. Along the way, he explores what architectural structures these hermits required and the cultural motifs their strange roles kicked off. “Who were these people?” Campbell asks. “Why did landowners think it appropriate to have them in their gardens? What function did they serve?”


24) Out of the Mountains: The Coming Age of the Urban Guerrilla by David Killcullen (Oxford University Press)

Military strategist David Kilcullen takes on the urban future of war, arguing that armed conflict will occur more often, and with increasingly devastating effects, in cities. If the future is such that, in his words, “all aspects of human life—including, but not only, conflict, crime and violence—will be crowded, urban, networked and coastal,” then it only makes sense to attempt to make sense of this, both sociologically and from the perspective of the military.

Citing everything from Richard Norton’s revolutionary notion of the “feral city” to Mike Davis’s Planet of Slums—Davis, in fact, blurbs the book—Kilcullen has written a must-read for anyone unconvinced by the rosy take on cities and their triumphant future currently dominating the best-seller list.

25) Rise of the Warrior Cop: The Militarization of America’s Police Forces by Radley Balko (PublicAffairs)

Radley Blako’s libertarian take on the “militarization of America’s police forces” is more Rand Paul than ACLU, if you will, but it’s a worthy read for all sides of the political debate. It opens with the jarring rhetorical question, “Are cops constitutional?” And it goes on from there to discuss legal debates on federal power and the 3rd and 4th Amendments, a short history of military tactics creeping into the U.S. police arsenal following urban riots in Watts, the rise of reality TV shows seemingly encouraging police belligerence, the War on Drugs, the Occupy Movement, today’s all but ubiquitous Taser (and its abuse), no-knock raids, and more.

If you’re interested in cities, you should also be interested in how those cities are policed, and this is as interesting a place as any to start digging.

26) Manhunts: A Philosophical History by Grégoire Chamayou (Princeton University Press)

I picked up a copy of this book after an interesting, albeit brief, email exchange with L.A. Times architecture critic Christopher Hawthorne, who described a shift from the high-speed chase (that is, a large amount of space covered at high speed) to the manhunt (or a limited space studied with incredible intensity).

I’ve written about Hawthorne’s observation at greater length in my own forthcoming book about crime and architecture, and, while researching that book, I thought Grégoire Chamayou’s Manhunts would be a helpful reference. It was not, if I’m being honest, but it is, nonetheless, a striking work on its own terms: a history of what it means to hunt human beings, from runaway slaves and “illegal aliens” to Jews in World War II. He calls this an “anthropology of the predator”—“a history and a philosophy of hunting powers and their technologies of capture”—wherein the prey subject to destruction is a banished or shunned human being, terrifyingly relegated to the status of animal.

27) Rogue Male by Geoffrey Household (New York Review of Books Classics)

This strange, quite short, and very readable novel, recently brought back into print by the New York Review of Books, tells the story of a British political agent who fails in his attempt to assassinate an unnamed German political leader (who is, clearly, Adolf Hitler). The man flees Germany for the comparative safety of England, only to be relentlessly—and, as it happens, successfully—hunted by German agents intent on revenge.

It both does and does not spoil the rest of the book to reveal that the hunted man literally goes to ground, terrestrializing himself by digging a burrow in the Earth and hiding out there amidst the mud, the exposed tree roots, the darkness, and his own waste, sleeping unwashed in a humiliating cave of his own making, his clothes rotten, his feet swollen by rain, living underground at the side of a small lane in Britain’s agrarian hinterland. When he is found—and he is found—what could descend into a Rambo-like scene of violence and retaliation instead offers something that is still violent but far stranger, as this nearly worldchanging political actor, a failed assassin who could have changed the 20th century, finds a way to escape his grotesque and feral state.

Have a good autumn, and enjoy the books.

* * *

All Books Received: August 2015, September 2013, December 2012, June 2012, December 2010 (“Climate Futures List”), May 2010, May 2009, and March 2009.

(Thanks to Dan Bergevin for my copy of Out of the Mountains).

Teenage Mutant Ninja District

Abandoned terrapin turtles purchased 25 years ago at the height of popularity for Teenage Mutant Ninja Turtles have been harming wildlife and changing the ecological character of England’s famed Lake District. Once an orbital center for the lives of poets William Wordsworth and Samuel Taylor Coleridge, the landscape is now infested with discarded pets purchased for their imaginative resemblance to kids’ toys and comic book characters.

Terry Bowes, a regional zoo director interviewed by the Guardian, has become “exasperated at the routine abandonment of creatures,” he explained, “that suffered the misfortune of becoming fashionable at the time of the Teenage Mutant Ninja Turtle craze.”

“I was thinking what we could do about them all,” Bowes told the paper, “and then I heard about another Teenage Mutant Ninja Turtle film coming out soon and steam came out of my ears. I was thinking, ‘Oh no, this is only going to get worse.'”

Human ownership of changing animal species responds to the quirks of popular appeal, we read, including hit films and toy lines: “Pets are just as vulnerable to fashion as anything else, said Bowes, as we passed three enormous European eagle owls he said were abandoned by their owners after they outgrew Harry Potter, and a trio of perky meerkats he said were probably originally bought after seeing the star of the Compare the Market insurance ads.” The region is an open-air zoo of animals that have escaped from popular media.

Surely, though, in a sense, this is just the latest, albeit inadvertent iteration of the infamous American Acclimatization Society, a group of literary-minded naturalists in 19th-century New York City who made it their bizarre goal to “introduce to the U.S. every bird mentioned in Shakespeare’s scripts.” As Scientific American writes, “The Acclimatization Society released some hundred starlings in New York City’s Central Park in 1890 and 1891. By 1950 starlings could be found coast to coast, north past Hudson Bay and south into Mexico. Their North American numbers today top 200 million.” Shakespeare, the Bible, Teenage Mutant Ninja Turtles—all cultural artifacts and unintended animal blueprints for infested landscapes yet to come.

(The recent documentary The Elephant in the Living Room is worth a view here, for anyone interested in the unforeseen—or, far more often, willfully overlooked—negative side-effects of exotic pets).

Captive America: An Interview with Alyse Emdur

[Image: Prison Visiting Room Backdrop, Woodbourne Correctional Facility, New York; photograph by Alyse Emdur].

Earlier this year, Venue published an interview with Los Angeles-based photographer Alyse Emdur discussing her project Prison Landscapes. I thought Emdur’s work—a look at the unexpected landscape paintings used as photographic backdrops in prison waiting rooms throughout the United States—deserved a second look, so I am re-posting the interview here.

Venue, of course, is a joint project between BLDGBLOG and Nicola Twilley of Edible Geography, and it is supported by the Nevada Museum of Art‘s Center for Art + Environment.

The full interview, along with its original introduction, appears below.

[Image: Prison Landscapes, published January 2013 by Four Corners Books].

Some of the most unsettling examples of contemporary landscape painting in the United States are to be found in its prison visiting rooms, where they function as visual backdrops for family photographs.

[Image: James Bowlin, United States Penitentiary, Marion, Illinois; photograph courtesy Alyse Emdur. Note the fake trout].

Ranging in subject matter from picturesque waterfalls to urban streetscapes, and from ski resorts to medieval castles, these large-format paintings serve a dual purpose: for the authorities, they help to restrict photography of sensitive prison facilities; for the prisoners and their families, they are an escapist fiction, constructing an alternate reality for later display on fridge doors and mantlepieces.

With nearly 2.3 million Americans in prison today—an astonishing one out of every hundred adults in the United States, according to a 2008 Pew study (PDF)—this school of landscape art is critically overlooked but has a mass-market penetration comparable to the work of Thomas Kinkade. And, like Kinkade’s work, these backdrops—which are usually painted by talented, self-taught inmates—are simultaneously photo-realistic and highly idealized. Cumulatively, they represent a catalog of imagined utopias: scenes from an abstracted and perfect elsewhere, painted from behind bars.

[Image: Prison Visiting Room Backdrop, Shawangunk Correctional Facility, New York; photograph by Alyse Emdur. Unlike the family portraits, Emdur’s own large-format photographs deliberately show the prison context that surrounds the backdrop landscape, for an unsettling contrast].

Several years ago, artist Alyse Emdur was looking through a family album when she came across a photo of herself as a little girl, posing in front of a tropical beach scene while visiting her elder brother in prison. She spent the next few years exploring this surprising body of vernacular landscape imagery, tracking down examples across the United States.

[Image: Emdur family photo in front of prison visiting room backdrop; photograph courtesy Alyse Emdur].

At first, she wrote to prison administrators to ask permission to photograph the backdrops herself—a request that was inevitably firmly denied. Instead, she joined prisoner pen-pal sites, asking inmates to send her pictures of themselves posed in front of their prison’s backdrops; through this method, Emdur eventually assembling several hundred photos and more than sixteen binders full of correspondence. Finally, in summer 2011, she gained permission to visit and photograph several prison visiting room backdrops herself.

[Image: Michael Parker and Geoff Manaugh looking at Alyse Emdur‘s correspondence and work in Emdur’s studio space; photograph by Venue].

Venue visited Emdur’s studio in downtown Los Angeles in the summer of 2012, as she was collecting all this material for a book, Prison Landscapes, published in January 2013 by Four Corners Books. After a studio tour conducted by her partner, artist Michael Parker, we followed up with Emdur by phone: the edited transcript of our conversation follows.

• • •

[Image: Alyse Emdur‘s large-format photographs of prison visiting room backdrops on her studio walls; photograph by Venue].

Nicola Twilley: From the hundreds of photographs that prisoners sent you, as well as the ten or so backdrops that you were able to photograph yourself, it seems as though there is almost a set list of subject matter: glittering cityscapes, scenes of natural landscapes, like beaches and sunsets, and then historical or fantasy architecture, such as medieval castles. Did you notice any patterns or geographic specificity to these variations in subject matter?

Alyse Emdur: You do see some regional realism—so, prisons in Washington State will have evergreen trees in their backdrops, prisons in Florida will have white sand beaches, and prisons in Louisiana will have New Orleans French Quarter-style features. There’s also the question of where the prisoners are from: one thing that I’ve observed is that in upstate New York, for example, many of the prisoners are actually from New York City, so many of the backdrops in upstate New York prisons show New York City skylines.

Fantastical scenes are actually much less common—from what I gather from my correspondence, realism is like gold in prison. That’s the form of artistic expression that’s most appreciated and most respected, so that’s often the goal for the backdrop painter.

[Image: Brandon Jones, United States Penitentiary, Marion, Illinois; photograph courtesy Alyse Emdur].

Twilley: Do you have a sense of how you get to be a backdrop painter—do inmates chose amongst themselves or do the prison authorities just make a selection? And, on a similar note, how much artistic freedom does the backdrop painter actually have, in terms of needing approval of his or her subject matter from fellow inmates or the authorities?

Emdur: That’s one of the questions that I’ve asked of all the backdrop painters who I’ve been in touch with over the years. The answer is always that if you are a “good artist” in prison, then you’re very well-respected within the prison—people in the prison all know you. You’ll be making greeting cards for people or you’ll be doing hand calligraphy for love letters for friends in prison—you’ll be known for your skills. The prison administration is already aware of the respected artists, because they shine within the culture, and so they are usually the ones that are chosen. And when you’re chosen, it’s a huge honor.

[Image: Genesis Asiatic, Powhatan Correctional Center, Statefarm, Virginia; photograph courtesy Alyse Emdur].

Something to keep in mind, though, is that backdrops do get painted over. In some prisons, the backdrop can change a few times a year.

One of the artists I’ve kept in touch with is Darrell Van Mastrigt—I interviewed him for the book, and he painted a backdrop for me that was in my thesis show. In the prison that he’s in, the portrait studios are organized by the NAACP. He said that the NAACP had seen his paintings in the past, and when they selected him, they gave him creative control over what sort of landscape he chose to paint.

Obviously, there are some rules. The main restriction is that you can’t use certain colors that are affiliated with gangs. So, for instance, Darrell painted a mural with two cars and they had to be green and purple—they couldn’t be red or blue. But, from what Darrell has told me and from what I understand from other painters, they don’t get much input from other prisoners. At the same time, they’re very conscious of wanting to please people and maintain their status within the prison, of course, and they get a lot of pleasure out of doing something positive for families in the visiting room.

One of sixteen binders full of letters and prisoner portraits mailed to Emdur; photograph by Venue].

Another interesting thing a painter told me was that she was very conscious of not wanting to do a specific, recognizable cityscape, because she knew that not everyone in the prison was from the city. So she deliberately tried to paint a more abstract landscape that she thought anyone could relate to. And a lot of imagery they work from is from books in the prison library, rather than just their memories.

Twilley: In some of the photographs you were sent, the prisoners are in front of off-the-shelf printed backdrops—some offering multiple pull-down choices—rather than hand-painted ones. Are these standardized commercial backdrops gradually replacing the inmate-produced landscapes?

Emdur: The backdrop-painting tradition is definitely still vibrant and strong, but my sense is that these store-bought backdrops are becoming more and more common.

For one thing, the hand-painted backdrops are not always as realistic as a photograph, and, often, the prisoners and their families are looking to create the illusion that they really are somewhere else. So, the more realistic, the better. When I went to photograph a backdrop in one New York State prison, I found an amazing hand-painted mural of a New York City skyscraper with a cartoon-like Statue of Liberty in front—she almost looked alive. But it had been completely covered up by a pull-down, store-bought, photographic backdrop of the New York City skyline. I tried to photograph the backdrop in Fort Dix Federal Prison in New Jersey and they told me that they had just painted over the hand-painted backdrop and replaced it with a commercial photography backdrop.

[Image: Small prints of Emdur‘s backdrop photographs on her studio wall, alongside a few examples of her extensive collection of self-help books; photograph by Venue. Note the hand-painted cityscape featuring the Statue of Liberty on the left].

Of course, another thing is that it’s easier to buy a backdrop than it is to engage with a prisoner, you know? And attitudes vary from prison to prison. In some prisons, you’ll find murals throughout the facility, not just in the visiting rooms. I went on a tour of a privately-operated women’s prison in Florida, for instance, that lasted four hours because there were paintings everywhere—in all the hallways, dorm rooms, and offices. The PR person who assisted me on that tour explained that having prisoners paint murals is really a way to keep them busy and out of trouble, so they saw it as a really positive activity.

Of course, I see these paintings as a way for people in prison to temporarily escape the architecture and culture of confinement, and that’s what makes them so important for me.

[Image: Antoine Ealy, Federal Correctional Complex, Coleman, Florida; photograph courtesy Alyse Emdur].

Twilley: There’s an uncomfortable overlap between the escapism of the landscapes and then the other purpose of the backdrops, which is to not allow photographs of the prison interior to get out.

Emdur: Yes—I found that really concerning. The prison administration either thinks that photographs of the interior of the prison could help inmates escape or, at the very least, the administrators are trying to control the imagery of the prison that reaches the outside world.

During my research, I’ve been trying to figure out how long these kinds of backdrops have been used. From prison administrators to PR people to wardens and prisoners, everyone told me they don’t even remember—these kinds of painted backdrops have been used in visiting rooms for as long as they can remember. I’ve spoken to a sixty-five-year-old warden who just said, “You know, they’ve been here longer than I have.”

[Image: Robert RuffBey, United States Penitentiary, Atlanta, Georgia; photograph courtesy Alyse Emdur].

I do know that at some point in the last twenty years, companies came along that would charge inmates to substitute in a different backdrop. If you’re a prisoner and you have a photograph of yourself or yourself and your kids in front of the painted backdrop in the visiting room, then you could send your photograph to one of these companies and they would take out the painting and then put in a Photoshop background. That’s not very common at all, but it’s pretty bizarre—one fake landscape being replaced by another.

Going along with that is the replacement of Polaroid with digital photography. All these portraits were Polaroid up until the last five to ten years, I would say. Some prisons still use Polaroids, but from what I gather, it’s basically all digital now.

[Image: One of sixteen binders full of letters and prisoner portraits mailed to Emdur; photograph by Venue].

One thing to remember is that all the prisons have slightly different rules and they all organize their prison portrait programs differently. In most state and federal prisons in America, the only place where a prisoner can be photographed is in front of these backdrops, and the only time they can be photographed in front of the backdrops is when they have a visitor—but, then, there are all these exceptions.

At some prisons, for instance, you can get your picture taken at special events, like graduations or holiday parties. Then, some prisons have murals elsewhere in the prison, not in the visiting room, that you can sign up once a month or something to have your picture taken in front of.

[Image: Kimberly Buntyn, Valley State Prison for Women, Chowchilla, California; photograph courtesy Alyse Emdur].

This question of the kinds of images of prisons that are allowed out is quite interesting. In fact, I’m working with a photographer who’s been in prison for almost 30 years in Michigan, on what I think will be my next book. In the 1970s and 80s, he ran the photo lab in Jackson Prison, and he was in charge of developing and printing all the inmates’ photographs. At that time, the rules of photography were very different in prison—there just weren’t as many rules, basically. This guy has hundreds of photographs from all over Jackson State Prison.

It’s just fascinating to see the differences between these very staged and framed visiting room portraits and the reality of the prison as seen through this guy’s eyes—through an insider’s eyes. I think his situation was extremely rare when it happened, but today it’s totally unheard of. The majority of photographs that come out of prisons today are these visiting room portraits. I suppose some prisoners are smuggling cell phones with cameras into prison, but those images aren’t easy to find!

[Images: Sixteen binders’ worth of letters and prisoner portraits have been mailed to Emdur over the course of her project; photographs by Venue. Several of Emdur‘s pen-pals adopted the so-called “prison pose“—a low crouch—while others incorporated props or flexed their muscles].

Geoff Manaugh: Both Nicky and I were amazed by the amount of correspondence you’ve gathered in the process of researching these backdrops—binder after binder organized and shelved in your studio—but I can’t imagine that it’s been easy to edit it all down into a book, or to get releases from all the prisoners, for example. How has that process worked?

Emdur: It’s been really tough. With 2.3 million Americans in prison today, just think how many of these portrait studio photographs there are circulating in family albums and frames all across the country. A big part of me wants to document more and more and more. But, for a book, I figured it was really important to step back a little bit and not go crazy, and instead try to focus and pull out the different genres of backdrops and the different poses and the stories.

In terms of the process of getting releases, that was a huge effort. As you know, I collected the images through contacting prisoners on pen-pal websites. I sent out something like 300 letters and about 150 inmates responded really quickly with photographs of themselves in front of these backdrops.

A lot of prisoners are looking for engagement with the outside world, so it was very easy to collect the images. The challenging thing was getting releases for publication. Tracking down people who’d been released was one thing. For minors, we wanted to get our release approvals from both the incarcerated parents and also from the non-incarcerated parents, and that really was challenging.

[Image: A binder of letters and prisoner portraits mailed to Emdur; photograph by Venue].

But, really, the most difficult thing for me about this project is just how emotionally challenging it is—how draining it is—to correspond with hundreds of people who have a very different reality than I have and live a very different life than I do and who don’t have the privileges that I would normally take for granted.

The relationship between the incarcerated and the free is a very complex relationship, and that’s something that I’m interested in showing in the book, and that I hope comes out in the correspondence.

• • •

For more Venue interviews, focusing on human interactions with the built, natural, and virtual environments, check out the Venue website in full.

Meanwhile, Michael Parker—the artist who showed us around the studio space he shares with Alyse Emdur—has some projects of his own worth checking out, in particular, his work Lineman, which documents, in film, photographs, and interviews, “an electrical lineman class at Los Angeles Trade-Technical College” where adult students learn “how to become power-pole technicians.”

Mountain View

[Image: Courtesy of the U.S. Library of Congress Prints & Photographs Division].

After posting several of these images in our recent Venue interview with outdoor equipment strategist Scott McGuire—easily one of my favorite interviews of late, touching on everything from civilianized military gear used in everyday hiking to REI-augmented wilderness camp sites as the true heirs of Archigram—I was so taken by their weirdly haunting views of humans wandering through extreme landscapes, dressed in 19th-century suits and top hats, carrying canes, that I thought I’d post a larger selection.

[Images: Courtesy of the U.S. Library of Congress Prints & Photographs Division].

Middle class gentlemen and ladies in hooped skirts walk into ice caves and step gingerly across the cracked, abyssal surfaces of old mountain glaciers, pointing up at things they don’t understand.

[Image: Courtesy of the U.S. Library of Congress Prints & Photographs Division].

At times, these feel almost like photos from some as-yet-unwritten Gothic horror story, perhaps a 19th-century Swiss prequel to John Carpenter’s The Thing, in which purely accidental sequences of photos—

[Images: Courtesy of the U.S. Library of Congress Prints & Photographs Division].

—imply a narrative of genial discovery, focused exploration, and eventual solo flight down the mountainside in terror.

In fact, I could easily imagine an Alpine variation on Michelle Paver’s memorably unsettling Arctic ghost novel Dark Matter set in such geologically extravagant landscapes, as humans struggle to survive, both physically and psychologically, in this encounter with an incomprehensibly over-sized landscape millions of years older than they might ever be, naively setting up camp amidst a wilderness that does not want them there.

[Images: Courtesy of the U.S. Library of Congress Prints & Photographs Division].

But then, at other times, these photos are almost like exaggerated set pieces by artists Kahn & Selesnick, whose work proposes fictional expeditions to otherworldly landscapes, missions to the moon, ancient salt cities, and more, all told through an almost unbelievably elaborate series of props, fake postcards, paintings, photographs, and more.

Like some unrealized backstory for their “Eisbergfreistadt” project, for example, or their “Circular River” expedition, men in wool vests pull one another up abstract glacial forms, as an incredible wooden staircase—if you look closely at the next image—races up the mountainside in the middle of nowhere.

[Image: Courtesy of the U.S. Library of Congress Prints & Photographs Division].

After a point, these scenes are Chaplinesque and ridiculous, like turn-of-the-century bankers who got lost on a glacier in a Modernist play.

[Image: Courtesy of the U.S. Library of Congress Prints & Photographs Division].

In any case, these all come courtesy of the U.S. Library of Congress Prints & Photographs Division, where substantially higher-res versions of each photo are available; but don’t miss the additional photos in the interview with Scott McGuire over at Venue.

[Images: Courtesy of the U.S. Library of Congress Prints & Photographs Division].

Mountain Lab: An Interview with Scott McGuire

Photo courtesy Scott McGuire.

(This interview originally published on Venue).

Several years ago, while I was still on the editorial staff at Dwell magazine, I took a daytrip down to the head office of The North Face to visit their equipment design team and learn more about the architecture of tents.

“As a form of minor architecture,” the resulting short article explained, “tents are strangely overlooked. They are portable, temporary, and designed to withstand even the most extreme conditions, but they are usually viewed as simple sporting goods. They are something between a large backpack and outdoor lifestyle gear—certainly not small buildings. But what might an architect learn from the structure and design of a well-made tent?”

Amongst the group of people I spoke with that day was outdoor equipment strategist Scott McGuire, an intense, articulate, and highly focused advocate for all things outdoors. As seen through Scott’s eyes, the flexibility, portability, ease of use, and multi-contextual possibilities of outdoor equipment design began to suggest a more effective realization, I thought, of the avant-garde legacy of 1960s architects like Archigram, who dreamed of impossible instant cities and high-tech nomadic settlements in the middle of nowhere.

Scott McGuire talks to Venue in Lee Vining, California; Mono Lake can be seen in the background.

Intrigued by his perspective on the ways in which outdoor gear can both constrain and expand the ways in which human beings move around in and inhabit wild landscapes, and traveling with Nicola Twilley as part of our collaborative Venue project, I was thrilled to catch up with Scott at a deli in Lee Vining, California, near his home in the Eastern Sierra.

McGuire, who recently left The North Face to set up his own business, called The Mountain Lab, was beyond generous with his time and expertise, happily answering Nicola’s and my questions as the sun set over Mono Lake in the distance. His answers combined a lifelong outdoor enthusiast’s understanding of the natural environment with a granular, almost anthropological analysis of the activities that humans like to perform in those contexts, as well as a designer’s eye for form, function, and material choices.

Indeed, as Scott’s description of the design process makes clear in the following interview, a 40-liter mountaineering pack is revealed literally as a sculpture produced by the interaction between the human body and a particular landscape: the twist to squeeze through a crevasse, or the backward tilt of the head during a belay.

Our conversation ranged from geographic and generational differences in outdoor experiences to the emerging spatial technologies of the U.S. military, and from the rise of BMX and the X Games to the city itself as the new “outdoors,” offering a fascinating perspective on the unexpected ways in which technical equipment can both enable and redefine our relationship with extreme environments.

• • •

Geoff Manaugh: I’d like to start by asking you about the constraints you face in the design of outdoor athletic equipment, and how that affects the resulting product. For instance, in designing architecture, you might think about factors such as a building’s visual impact, its environmental performance, or the historic context of where your future structure is meant to be. But if you’re designing something like a tent—a kind of athletic architecture, if you will—then you’re talking about factors like portability, aerodynamism, cost, weather-proofing, etc.. What design constraints do you face, and how do you prioritize them?

Scott McGuire: The first thing is always the user. Everything has to be very user-centric, in a way that’s perhaps unlike conventional architecture. You might say, “I’m building a house; it’s about this site; it’s about this view; people are going to live in it in a certain way,” but you would rarely design a house based on whether or not someone has a propensity, for example, to use their kitchen utensils with their left hand or their right hand. But when you’re creating a technical product, you become really myopically focused on how that product interacts with an individual. It’s about establishing who that person is.

Of course, if I’m talking about doing a small technical pack that will hold 40 liters for someone who’s going mountaineering—well, I know that same pack may very well be used by someone riding on a bike as a commuter in New York City. Still, when we’re talking about that product, it’s very much about things like: what’s the person who’s going mountaineering wearing? What are they carrying? Where are they going? What environment are they going to be in? How much wear and tear is their pack going to get? As you study the user, you usually end up discovering a lot of nuances about the way they’ll use the product, and they’re often things you wouldn’t normally think about.

Mt. Blanc from Le Jardin“; “The Finsteraarhorn“; another view of the Finsteraarhorn; and “Glacier of the Rhone.” All photos taken between 1860 and 1890. Courtesy of the U.S. Library of Congress Prints and Photographs Division.

I’ll give you some examples of how that would work. I’ll stick with the 40-liter technical pack, which is the one you usually find in an area that’s high alpine, above 8000 feet, with year-round glaciers, where there’s lots of climbing and mountaineering. What you’re going to find, obviously, is that people are carrying it. They’re moving at a relatively athletic pace. They want to have the ability to fit the pack.

When we think about fit, it’s not as simple as saying: “This person’s got a 34″ waist, a 19″ back, a 42″ chest, and that’s what we need to focus on.” It’s also the fit based off the way someone moves—what I would call the interaction between the user and the device. The way a 65-liter pack fits someone who’s walking down a manicured trail, doing eight miles a day—the height that their knee climbs and the amount that their body twists—is different than the fit of a 40-liter pack for somebody who’s going up a mountain, where they might be climbing a 45-degree slope. Or they might have somebody on belay and they need to be able to look up, so they need to have a tiny pocket of space so that, with a helmet, they can crane their head back and look up at their partner. The pack can’t get in the way of that.

Three 65-liter packs by The North Face, High Sierra, and Kelty, respectively.

Then you add to all that not just an ability to carry weight, but questions like: what does it feel like when an arm comes up to reach for a hold? Or: what happens when you’re trying to twist through a crevasse? There’s a fair amount of time spent really thinking about all of those elements on the body.

And then you run into some really interesting places when you start thinking about how the pack comes off the body. What does everybody do when they come to a stop? They take their packs off, throw them on the ground, and sit on them. So you have to think about how your frame system can carry the load one way, while being carried on someone’s back, but also what happens to that frame system when someone sits on it when it’s on the ground. That really nice zipper pocket on the face, the one that’s so great for getting access at the front of the pack—well, what happens when that thing spends a year lying zipper-down, crammed full of mud, with 150 to 200 pounds of person sitting on top of it? A lot of these observations need to take place in the very beginning, to think through these things.

Mountain climbers, Zermatt, Switzerland (1954); photograph by Toni Frissell, courtesy of the U.S. Library of Congress Prints & Photographs Division.

That’s basically the fit component of the interaction to the person. The second element is really going to be: what goes into the product? What is the user carrying, and how do they access it? Those two questions live in a symbiotic relationship with each other. It’s also not just about what goes in the pack, but when it goes in, when it comes out, and how it goes back in again.

Taking a conventional top design, you have an open bucket; you open the lid; and you put stuff inside. There are shapes that inherently lend themselves to technical packs: they’re slightly tapered at the bottom, so they stay within the lumbar area, keeping the weight centered over the sacrum. That makes it a little easier when those narrow slots are on your waist, and the V-shape of the pack mimics the shape of your shoulders and chest. What it also does is it creates a bucket that can feed stuff down into the bottom. You want to keep your heavier stuff near your center of gravity—you want to keep it low and tight—preferably right underneath the shoulder blades.

But you also need to think about what’s going in there, in what order. Things like an extra shell, or your spare jacket, or the rope you may or may not need—those can all go in the bottom. But what are the things that are coming on and off, all the time? On a technical climb, if you’re wearing a puffy jacket, well, every time you’re hot, that jacket’s going to come off—maybe ten or fifteen times a day. So how does that go in and how do you maintain access to it in the easiest possible way? How do you make sure you’ve got easy access to things like a first aid kit, in case you’ve got to get to it quick? Where does your headlamp sit so that, when it’s late and you’re finally getting the headlamp out, and it’s probably already dark, you know, intuitively, that it’s in this pocket right here and you don’t have to fumble around and find the headlamp and risk having everything else dump out?

The view from Scott McGuire’s back porch; photo courtesy Scott McGuire.

And then there are even simpler things, like small pockets for access to things like a point-and-shoot camera that can go in and out quickly, or your lip balm, or that nutritional bar that allows you to get a shot of quick energy. A lot of thought needs to go into where those things go—where pocketing and storage should be, both from an organizational standpoint but also from a load-dispersion standpoint. These are all maybe a little comparable to how an architect might think: it’s about organizing the space, but down to a level of detail that takes into consideration very different people doing very different things with their gear.

Once you’re talking about the load—about what you’re carrying and how that gets managed—the next thing is going to be materials. The materials are so important. Like in conventional architecture and design, materials obviously have an aesthetic appeal. On the business side of it, the value equation is always about cost versus value. For example, there are things that can cost very little but have a very high value based off their perceived benefit: they’re lightweight, durable, attractive. Things can also have a very high cost but not necessarily have a value that the customer perceives, such as highly technical specialized fabrics that may not really contribute a benefit to your average end user. The benefit’s lost. It’s as if you build a house and you install gold pipes—no one sees it. Do they really make the water taste better?

You need to be really careful about those decisions. When you’re talking about the material selection and if somebody has to carry it, then there’s a balance not only in terms of cost versus value, but also around weight versus durability. In a general analysis, you’ve got price, weight, and durability—and, usually, you only get to pick two. You want something that’s really cheap and super lightweight? You give up durability. You want something that’s super durable and incredibly lightweight? It’s going to cost you a lot of money—you give up price.

Ascension of Mt. Blanc” and Glacier of the Rhone.” Photos taken between 1860 and 1890. Courtesy of the U.S. Library of Congress Prints and Photographs Division.

To get back to the example of a 40-liter mountaineering pack, that customer typically is investing in a product that is high-quality, with high-durability, designed to take a lot of abuse. And there’s an expectation there that a slightly more expensive product, with greater durability and less failure potential, has higher value. It’s worth the extra money. There’s a huge difference between someone who’s going for their very first backpacking trip versus the person who’s been training for an objective for the last year. That person doesn’t want, after all the hours spent planning, looking at topo maps, and waiting for the weather window, to be hampered by gear. That person’s going to choose quality and durability over price.

Photo courtesy Scott McGuire.

Manaugh: When it comes to materials, I’m curious if there are things that you or the designers you work with are aware of, that are perfect for certain functions, but they’re so expensive or simply so foreign to the average consumer that the market can’t bear them. In other words, how do you navigate the market with new materials and new designs?

McGuire: One of the Holy Grails here, from a design standpoint, is the side-release buckle. From a functional standpoint, the ability to have a buckle, pop it, have it separate, put it back together, click it, including that audible signal that it’s now secure—that has a simplicity and intuitiveness to it. I think a lot of people in design still look at that and say, gosh, that’s one of the things that’s been around for a long time. But is it the best solution?


It’s always a question of whether you’re building a better mouse trap, or if you’re just trying to do something that’s different—something that’s gimmicky. You’re always balancing what’s unique for the sake of being unique—not necessarily because it’s providing a better solution—versus what’s unique because it’s actually offers a functional improvement.

There are a couple of examples like that. Nobody’s really figured out a better solution than a zipper. But zippers fail; they wear out over a certain period of time. The side-release buckle is a design that is ubiquitous across all packs, and there are different aesthetic treatments to it, but, functionally, they all do the same thing: a two-part click. But there are always people exploring what could be better in that space.

Manaugh: One of the things we talked about a few years ago when I first met you at The North Face was that there are differences in tent design between the North American and the European markets. You mentioned then that, in Europe, campgrounds are so crowded that a different level of privacy is expected from a tent, whereas, in the U.S., you can get away with using much more transparent materials, because you might be the only people at a certain campsite for two or three nights in a row and you don’t need as much privacy.

The REI Half Dome 2 Plus Tent, with and without cover; via REI.

I’m curious, now that you’re doing consulting with different companies, different regions, and different markets, how these sorts of cultural differences play out in the design of outdoor equipment in general.

McGuire: The commercial world has gotten a lot smaller, and the ability now to connect with people in those very different cultures has become much more commonplace. That’s true everywhere, I think. I mean, sitting where we are today, we have a lot of people coming through the Eastern Sierra who have traveled all the way from Europe.

I actually just talked to a guy over there in the parking lot on a motorcycle who’s over here from Germany, on his way to Jackson Hole. He said he happened to be swinging by here on his way from Atlanta. I still haven’t figured out the geographical connection to Atlanta, if you’re on your way to Wyoming, but…

Manaugh: [laughs] He was too embarrassed to ask for directions.

McGuire: But it is interesting to see a foreign product in a local environment—you can see where it seems a little odd, and you can try to find out why those little moments are there in the design. There’s also a need to expose yourself to those other places. That means being in Europe and seeing that user; it means being in Japan and seeing that user.

The Big Agnes Copper Spur UL1 Tent with and without cover; via REI.

Oftentimes, there are unique, local solutions to global problems, and these can influence global gear designs and become ubiquitous. Just as often, there are very specific needs to solve a local issue that are non-transferable. I’ll give you a classic case in point. We just talked about mountaineering in the Eastern Sierras. Well, all of our access is car-based. Everybody drives to a trail head, gets out of their car, and walks up a trail that is highly likely to have no one else on it, and, from there, they end up at the place they’re climbing, and so on. It’s not uncommon for people here to go out and, from the time they leave their car until they bag their peak and come back, they never see anybody—not even a trace of another person.

But in Chamonix, over in France, there’s a parade from 7:00 am every morning. If you sit at the base, where the trail goes up Mont Blanc, you can watch people coming down with their coffee and their croissant, and they’ve got their crampons in the back of their pack. They’ve got all of their gear. They’re going to climb into a tightly packed gondola with 50 or even 100 other people, and that’s all before they even start their climb.

Two photos of architecture on the Aiguille du Midi in Chamonix, France; uncredited; found via Google Image Search.

So, here, in the Eastern Sierra, you can just say, Jed Clampett-style, eh, my crampons are over here, my ice axe is here, and, as long as my hiking partner isn’t within five feet of me, well—hook, swing—who cares? But when people start getting into a packed tram system in Chamonix, and they’ve all got to scoot together, you really need to start thinking about how you protect all those sharp points. How do you make sure no one’s exposed to those? You’ve got to know where those are.

Those differences are where I think a lot of the challenges are. It’s not necessarily intuitive that something that’s highly successful in one region will automatically have traction in another. Creating a globalized product in a highly specialized market can be very challenging and, oftentimes, there has to be a tolerance. You either have to have tolerance for a broader product assortment to meet regional needs, or you have to accept the fact that you may have a product that’s not specialized enough to hit the local super-user, because you’ve traded off specificity for an ambiguity that will reach more people.

Nicola Twilley: It seems to me that, although in your work you’re responding to the user, the user is also responding to the landscape—so, in effect, you’re responding to the landscape, too. When you look at a landscape, do you more typically see it in terms of what sort of activities you might do there, or are you looking at the landscape from the perspective of the gear you might need?

McGuire: In terms of gear, you do see the differences. I mean, take the west coast of the United States. The climbing conditions for a 40-liter pack in the North Cascades involve a much wetter environment, with much wetter snow and a more volatile climate all around, as far as sudden changes in weather go. But, here in the Eastern Sierra, you can probably plan on the fact that it’s not going to get any precipitation for the next 90 days. You don’t really have to think about bringing a ton of rain gear with you, because we just don’t get storms that show up out of nowhere or weather patterns that suddenly convert. That nuance in meteorological conditions will change what the customer’s wearing, which will change how their pack fits, which will change what they’re carrying, which will change how they store things inside the pack, because of what comes on and off and what they need access to. All those things come into effect.

Then you have geographic nuances—the way the different physical characteristics of the environment that you’re in are going to damage the pack. For example, if you are in a volcanic area, where you’re doing a lot of chimneying, you’re going to end up with a high abrasion area. The impacts of a granite environment and a lot of scree will have a different impact on gear than someone in a classic glacier environment.

So there are geologic elements and there are meteorological elements—and both have an impact on the product itself and an impact on what the user does there. The gear you need in a landscape and the activities you are going to do in that landscape are always going to feed into one another.

Twilley: So you can’t optimize a technical pack for the Eastern Sierra and for climbing in Washington State simultaneously, right? That wouldn’t be the same pack?

McGuire: True. All design at some point is a compromise. If you use vehicles as an analogy, the SUV is the ultimate compromise. It doesn’t really carry everything and it doesn’t drive like a sports car, but it’s still managed to fulfill this niche for people. It does enough things pretty well that it allows them to find their solution in one product. That’s an elusive role for packs. It’s why people who end up being pretty active rarely own one pack—they own two, three, or four of different literages, different weights, different carrying capacities, and different materials.

An early U.S. Geological Survey field camp; photo courtesy of the USGS/U.S. Department of the Interior.

Manaugh: This is a fairly silly question, but I’m curious if, on a day where you have a lot of free time—you’re lying in a hammock in the mountains somewhere—you ever find yourself thinking that you could design a pack that would be absolutely perfect, but only for a very, very specific place. It would be the ultimate pack for a particular trail in Arizona—but for that trail only. It would be useless in Utah or on a trail in the Alps. And maybe it would cost $5,000—but it’s the perfect pack. Do you have dream gear like that?

McGuire: [laughs, pauses] At the end of the day, that’s what every gear head does. Not just the pack—they’re on the quest for the perfect kit. Unfortunately, what happens is that a large factor in enjoying the outdoor environment is wanderlust. As soon as your kit is perfect in one place, not only does the gear itself change over time or through use, but, usually, your reaction is, “Great! Now that I’ve experienced this, let me go to this other place…” And all of your metrics have been thrown off. You start building the perfect kit all over again. So, as soon as that’s obtainable, your own interest level changes, and it goes away.

Of course, I’m not actually a designer, in that I don’t really put pen to paper. I work on strategy and process, with people who do the pen-to-paper side of things—people who are highly creative and sometimes even have an arts background.

Courtesy Osprey Packs.

One of the best examples of that kind of designer, and one of the people I admire the most in this space, is Mike Pfotenhauer, who’s the owner and designer of Osprey Packs. Mike is classically trained as a sculptor so, when you look at Mike’s pack design, there’s an aesthetic to his product that speaks to his ability as a sculptor. It’s very rare that you see straight lines. I’m convinced that if Mike could get someone to weave for him a curved webbing, his packs would all have curved webbing on them. He wants things to have this organic flow, which means there’s a signature to his packs, because he’s only worked on one brand as an owner and designer for his entire career.

Courtesy Osprey Packs.

But, when you look at the actual function of his designs, he’s a real user. He’s a backpacker. He doesn’t let his aesthetic override the fact that, as a user, he knows his end product has to work. Case in point: take the webbing. At the end of the day, something needs to be able to pull and compress. If the pieces of webbing that are the most effective at doing that require straight lines to pull, then he knows the pack’s aesthetic needs to give way to the fact that there’s a functional need calling for something different.

Courtesy Osprey Packs.

Twilley: Given the importance of the user and the landscape, can you talk a little about how this gear is tested? Are there labs filled with simulated environments where packs are repeatedly rubbed against things, or sprayed with water and then flash-frozen to see what happens?

McGuire: There are three legitimate forms of testing. There’s the ASTM/EN, with the ASTM being the American Standard Testing Method and EN being the European Norm. These are scientific methodologies around proving whether something’s working in the right way. Those are usually at an item level. Then, there are ASTM things around complete packages like insulation warmth ratings for sleeping bags. There are rules around how to properly gauge the square footage and volume of a tent or the volume of the inside of a pack. So these are metrics that can be tested.

On the testing from a durability standpoint, oftentimes it’s specific devices that measure individual materials.

Twilley: Oh, so it’s not the complete pack. You just test a particular buckle, for example.

McGuire: Yeah. You might pull-test the buckle to make sure it can survive a 300-pound pull test. You might take a piece of material and put it on a Taber machine and see how many cycles it takes until the machine rubs a hole through it to see what the material’s abrasion durability is. Or you might do a tensile tear strength test to see how a tear would propagate in a rip-stop and how functional the rip-stop is.

These are functional tests that are relatively close to reality, but then there are also reality tests. The classic example of that is a lot of factories and companies will have access to things like very, very large commercial dryers; somebody has taken the time to open them up and bolt 2x4s and climbing holds and all kinds of stuff to the inside of the dryer. Then you throw a pack or a piece of luggage onto it, turn the dryer on, and let it just beat the daylights out of something till you see where your failures are.

Or you’ll have jerk tests on handles, where you’ll have a weight that—over and over again—will simulate the grabbing of a shoulder strap with a 60-pound pack and throwing it over your shoulder. What does that do to that seam? You’ll simulate it over and over again, and you’ll see, as you grab the shoulder strap and yank on it, if you yank a little this way or you yank a little that way, you end up putting different seam stresses on each place.

These sorts of reality-based testing devices are, oftentimes, custom manufactured. They’re not necessarily scientific. They’ll run through the cycles so that you see where there need to be improvements, but there’s not really a standardized test to measure it against.

But, still, today, in this industry, nothing beats human use.

Twilley: You mean field-testing?

McGuire: Product failures in this space are rarely attributable only to one thing. It’s almost always systematic. For instance, the shoulder strap didn’t fail because it was getting pulled up and down; the shoulder strap failed because of the way it was stitched, and then the way it was worn by the user, which created a spot where it sat on the shoulder blade, and that wore the stitching down over the course of a 600-mile trip, which then exposed the motion to a failure. An abrasion test on its own or a jerk test on its own wouldn’t expose that, but, in real world use, those two things combined expose a weakness. This is where human testing really is the quintessential component to make sure things work right.

This is also why so many people in design—in fact, every single person I know who was an inventor of an outdoor product in the 50s and 60s, during the real heyday of our industry—came into prominence not because they were designers. They were users who, by necessity, turned to design to solve a problem.

Image courtesy of Skipedia.

This is how Scot Schmidt created the original Steep Tech gear for North Face. Scot didn’t want to be a clothing designer—at least, from everything I heard from him. Scot just wanted to be a skier who didn’t have to deal with duct taping his knees and shoulders because he was skiing in such horrendous conditions and he kept tearing the fabric.

The original North Face Mountain Light jacket with its “iconic black shoulder”; photo courtesy ZONE7STYLE.

The iconic black shoulder of the original North Face Mountain Light jacket came about not because someone thought, “Wow, straight lines and bold blocking is going to look awesome.” It came about because someone said, “I need a super-durable material because, when I throw my skis over my shoulder to hike up this ridge, the straight skis of the 1970s and 80s rub a hole through my jacket”—and the only thing available at the time was a 1680 ballistic nylon that only came in black because it was for the military.

You end up with an iconic design that was never intended to be an iconic design. It just happened that way because of a specific need, and it evolved to become an icon.

Photo courtesy The North Face.

Twilley: Are there landscapes that gear innovation has opened up, in a way? Obviously, there are extreme landscapes, like Mt. Everest or Antarctica, where the right gear can be the difference between making it or not, but are other types of landscapes now opening up through innovations in outdoors gear?

McGuire: For sure. I think ever since people started pushing the limits of where they could survive, the types of landscapes available to people have changed. There are the extremes, like you mention, of being up in the Himalayas—up at high altitude—where gear has had an absolutely huge impact. But I would say that one of the challenges in our industry has actually been that, for the most part, for better or worse, most of the impacts on design from extreme environments happened more than a decade ago.

What’s happening today, I think, that’s now driving some of the greatest innovation aren’t the extremes of the environment, but what people are trying to do in that environment on either end. It’s the book-ends of either extreme. In other words, design is being driven now by people who are going much farther, much faster, and much harder than they ever did before.

Take the idea of building a product for hiking the Pacific Crest Trail—which is 2,400 miles. Typically, that would take four to six months—and, in 1970 or 1980, that was a pretty extreme environment. Now, that environment hasn’t really changed—there’s global warming, of course, so there have been changes in the glaciers and so on—but, effectively, that trail is the same as it was for the past forty or fifty years. What has changed now is that people are coming in and saying: “I want to do the entire Pacific Crest Trail, and I want to do it in ninety days. Instead of doing eight to ten miles a day, I want to do twenty-five or thirty miles a day.” In order to do that, people who were comfortable with carrying a 60-pound pack on the trip are now saying that there’s no way they’d go out there with more than 30 pounds. In fact, on the far end of that, people are saying they should be perfectly comfortable, and fully safe and functional, with only a 15-pound pack. Put all that together, and that necessitates a new kind of design.

Aletsch Glacier“; “Lac des Morts, Grimsell“; and”Aletsch Glacier, Eggischorn.” All photos taken between 1860 and 1890. Courtesy of the U.S. Library of Congress Prints and Photographs Division.

But there’s also the other extreme. We have a society that is spending less and less time in the outdoors. What we’re finding, on the other end, is that the goal is to just make sure the approachability of the outdoors is simple enough, and convenient enough, and affordable enough, that, when people are trading a weekend in front of their Wii for a weekend taking their family camping on the side of a river, that it’s not intimidating. It’s not scary. For instance, how do you design a tent for someone who’s never set up a tent before, or who thinks a tent is so expensive that it’s a barrier to entry? A tent that’s not so complex that I can’t even imagine using it? Or a tent that’s not so small that I can’t stand up and change my clothes? What does that look like?

So you have these very divergent activities, these very different spaces, but, in each one, you have people who basically need something—they need a piece of gear or equipment—that can allow them to have this experience. That’s where I think most of the innovations have come from in the last decade. It’s not the middle ground. It’s these extreme fringes on either side.

Manaugh: Do you find, ironically, that the guy who wants to be home playing Wii all day in the suburbs is actually the more challenging design client?

McGuire: Well, let me back up a bit. If you go to a company like Procter & Gamble, for example, you find people there who are working as industrial designers, and they’re trying to think like a customer who they just might not be. But, in this industry, you have people who are really just trying to solve their own problems, in their own tinkering way.

Photos courtesy of the Outdoor Retailer show.

The Outdoor Retailer trade show is a very unique environment, in that regard. It’s like a tribe. You walk into that outdoor retailer environment and, if you’re in the outdoor industry, you can see straightaway who’s there and who’s not there—meaning, who’s part of the tribe and who’s a visitor. It’s a group of a lot of the same people, over decades now, doing a lot of the same things. You might see different companies and different brands over time, but what you don’t see is a lot of people from outside of that space showing up there. If you’re an outsider and you show up—if you’re trying to pose like you’re there, and trying to sell into that space—that group smells your inauthenticity right away. But, now, this tribe mentality is starting to recognize that the future of the industry is outside of our own doors. In fact, not enough people are finding their way into the tribe on their own and we have to bring in more people.

Photos courtesy of the Outdoor Retailer show.

So the industry itself has been wrestling with this. How do we go out and approach someone? I’ll use an analogy. In the industry, there have been three rings of people: there’s your hardcore ring of people who are absolute purists: “I make it all myself. And I’m so badass, no one even knows where I go.”

They’re almost elitist in their pursuit of their sport. But then you have another side, which is a group of people who like the outdoors, but they’ve recognized that there’s commercial value there. They are mostly driven by the business side of it. They’re people who want to work in the outdoor company sector because they like the idea of going to work in a T-shirt and jeans, versus wearing a suit, and their skills lend themselves to this space, but you also kind of know that a person like that isn’t really from here because their core motivation is: “Wow, we can make money off of this!”

So the ex-suits don’t get the hardcores, and the hardcores resent the fact that all these ex-suits are showing up. Then there’s this tiny group in the middle who are interested in the business side, but they also come from the hardcore side at one point—and, what’s interesting is that all of these people in this group of three circles in the industry right now are wondering: “Who’s going to come in from outside our three circles? Who’s going to drive the business going forward? Who are those people?”

Photos courtesy of the Outdoor Retailer show.

There were some good industry numbers that came out recently where, for the first time, we’re seeing the number of young people getting exposed to the outdoors is on a slight uptick. I would say it’s encouraging news. It’s not good news, because we still have a long way to go. But, from a design standpoint in the industry, that’s something that appeals both to the suits—“Wow, new customers! More money!”—and also that center group, along with the old hardcores, who love seeing the interest and the energy grow. They all see that, from a culture standpoint, we need this: the stronger our tribe is—the more people who come into it—the better it’s all going to be.

But I have a love/hate relationship with some of the solutions that have come up in the past few years. Here, in the Eastern Sierras, we have a pretty robust program where you can get on the phone in Los Angeles and call a company that will deliver a camping trailer to a campground here for you. You drive up in your little economy car from the city, and you pull into a campground, and the there’s this 26-foot trailer sitting there waiting for you, with all the comforts of home. It’s got a mattress; it’s got running water; it’s got a toilet; the refrigerator is eve pre-stocked. The stoves are there. There’s propane in the tanks. It’s like a pop-up hotel.

The “love” part of me is that more people are now actually making the trip. It’s like a gateway drug. Somebody who might not have got in their car is at least opening their door at 6:00 in the morning and smelling trees and not being in a parking lot at a hotel somewhere. So it’s a start.

The difference, though—the “hate” part of me—is that there’s nothing like being out there in the dark, putting a tent up, finding a site. You know, maybe I’m a little bit of a sadomasochist in this regard. But, for me, when you’re in the outdoors, tripping over the picnic table and trying to figure out where the guylines go, and dropping stakes and wondering if you remembered to put them all in… Not that I want to see people suffer! But part of it is actually about the dirt under the fingernails—it’s that sharp rock under the tent that keeps you awake at night.

But, as long as people are making the trip, and, from a design standpoint, as long as we’re making a product that eases that transition for people as much as possible…

The LogPlug and RokPlug projects by Archigram, courtesy of the Archigram Archival Project at the University of Westminster.

Manaugh: It’s funny, your trailer example actually reminded me of this group of architectural designers in England in the 1960s/early 70s called Archigram. They were somewhere between science fiction and Woodstock. They had this one series of designs—and it was all totally speculative—for fake logs with electrical outlets that could be put out in the woods somewhere, and even fake rocks that could act as speakers, and so on.

The LogPlug and RokPlug projects by Archigram, courtesy of the Archigram Archival Project at the University of Westminster.

But the funny thing is that the intention of the project was to get more people in 1960s England out of their middle-class houses and into the wilderness, to experience a non-urban environment. Of course, though, the perhaps unanticipated side effect of a proposal like that is that they were actually just extending the city out into the woods, letting you take all these ridiculous things, like TVs and toasters, in the great outdoors with you, things that you don’t ever really need in that environment in the first place.

The LogPlug and RokPlug projects by Archigram, courtesy of the Archigram Archival Project at the University of Westminster.

In other words, it seems like an almost impossibly thin line between enticing people to go out into a new environment versus simply taking their ubiquitous home environment and infecting someplace new with it. The next thing you know, the woods are just like London and the Eastern Sierra are just like Los Angeles.

REI’s portable, pop-up, outdoor Camp Kitchen. Are outdoor equipment manufacturers the true inheritors of Archigram‘s speculative design mantle?

In any case, I wanted to return to something you said earlier about ballistic nylon materials that had originally been developed by the military. Are you still finding materials and technical innovations coming out of the military that can be “civilianized,” so to speak, for use by outdoors enthusiasts? For instance, I recently read that the military has developed silent Velcro, which seems like it could be useful for backpackers.

McGuire: Definitely, yes. On the military side of things, what’s different now, is that, except on very rare occasions, people today are not humping huge loads over long distances to fight wars. Soldiers are now incredibly mobile. They’re vehicle-based; they move in; they move out; they carry just what they need; they get the job done; and they’re gone. We have a lot of people coming back from wars today—and I’m not at all taking away from what they’re doing—but their war experience is unlike even just a few generations ago, where you put your pack on and everything you needed was in your pack and you were gone out in the wilderness somewhere for a year. We increasingly have soldiers who get in a Humvee, go out for a day, maybe two days, and then they’re back at base.

“New York Central Issue Facility Strives to Get National Guard Troops Latest Gear.” Image and caption courtesy of the U.S. Army.

What I think we’re seeing, culturally, is a lot like this. The patience for long-term adventures is waning. People want to go out and have an experience. They want it to be quick. They want it to be impactful. They want it to be memorable. And, to be honest, they want it to be easy. It’s the “I want to see Europe in five days and here are all my pictures” thing. It’s speed and efficiency. Well, one area where the military is lending some benefit is that they’re developing a lot of specialized gear for these in quick/out quick, intense experiences. You’re seeing things like the MOLLE system—what is it, Modular, Lightweight, Load-carrying Equipment?—and that modularity is seeping out of the military to influence outdoor gear design, where you’re able to have a base system that can increase or decrease in size, depending on the specifics of your day and what you’re going to go out and do. These are influences that that are now starting to show up.

“The Army is able to swiftly deploy soldiers where they’re needed and part of that is ensuring soldiers are properly equipped. The materials they need-they need fast, and that’s where a rapid fielding initiative team comes in.” Image and caption courtesy of the U.S. Army.

And there are some strong crossovers, in things like hydration, that are now becoming much more ubiquitous. We aren’t seeing that crossover quite as influentially as the original A-frame tents, or the development of sleeping bags coming out of World War I and World War II, but we’re certainly still seeing it. But I would say that the most significant recent impact are things like GPS—highly specialized technical solutions that make things work much better and much easier, and that don’t take up a lot of space.

GPS is military-based, and the ability to know where you are, where you’re going, and how to get back, without having to rely on map knowledge, has opened up all kinds of confidence for people to get into new places. Personally, I love using a GPS, but I still think you ought to know which way north is and how to read a map—because batteries die.

We’re also still seeing new materials come out of the military, like super-lightweight parachute fabrics that are allowing people to have highly tear-resistant, lighter-weight equipment. And, even with helmets, the foams used in lighter-weight, highly protective helmets are changing, mostly as a result of IEDs.

Combat helmets with sensors attached are part of “the next generation of protective equipment” for the U.S. Army. Image courtesy of the U.S. Army.

So, yes, we are seeing elements of the military trickle into outdoor gear. I just think that, with the needs of the military being what they are today, and the way that wars are being fought now, it just happens to serendipitously fall in line with a cultural desire for short, fast, light outdoors experiences—you’re done and you’re back. It is a bizarre overlap, but you’d be hard-pressed to say it’s attributable to one or the other.

Manaugh: To build on that question of cultural shifts, when you said that more kids are starting to go outdoors, I immediately wondered if at least part of that is due to a pretty huge rise in popularity of things like alternative sports: X Games, BMX, skateboarding, and so on, all those urban subcultures that I grew up with, but that had no real media attention at the time. They’re now becoming more and more mainstream. I suppose my question is: is the city its own form of “outdoors” now, and are alternative urban sports a kind of indirect way of getting kids interested in forests, or rock-climbing, or going bouldering?

Twilley: I might even add to that, to speculate that kids exploring sewers or breaking into abandoned steel mills are perhaps experiencing the same kind of thrills that the first generation of outdoors enthusiasts did in the West. Is urban exploration the next big opportunity for gear in the future, given our increasingly urbanized world?

McGuire: I think I’d say yes to both. Something that’s endemic to the outdoor industry is, first and foremost, the idea of having an experience. It’s about stretching where your comfort level is. So I would say pick whichever sport you want—skate, snowboard, mountain bike—those sports have allowed people to stretch what they believe they’re capable of. Whether you think that what people are doing on the west shore of Vancouver with mountain biking, and pushing the mountain biking free-ride space, is good or not, at the end of the day what we have is a generation of people who are having an experience that’s not inside of four walls. They’re pushing their comfort levels, and they’re having an experience and a memory that involves fresh air.

Martin Söderström in a timelapse jump, courtesy of Red Bull.

What we’re seeing among the youngest generation today is there is much less identity around sport specificity. I’m almost 40. When I grew up, you were a surfer or you were a skater or you were a climber or you were a road biker. But kids today don’t think anything like that—they think, “I do all of those things!” Why would I not be someone who is a skier who’s also into bouldering who’s taking up trail running and who competes in Wii dance competitions? Why can’t I be that person? There’s a sense that I will be whoever I want to be, whenever, and of course I will be multifaceted.

When we start talking about trying to build gear for those kids, you want to make sure that the gear allows them to do the current activity—and that might be more urban-influenced, like skating and biking—but, as they grow and stretch, it isn’t a hindrance to their next thing. Does your free-ride hydration pack let you try trail running? I think people are discovering on their own where their next challenge is, but the way they’re discovering it, and the tools they’re using to discover it, aren’t yet in the view of the popular side of the industry.

Spanish freerider Andreu Lacondeguy from Where The Trail Ends; photo by Blake Jorgenson for the Red Bull Content Pool, courtesy of Red Bull.

I’ll give you an example. I live in a place just down the road from here called McGee Canyon. It’s a beautiful canyon. I was going for a trail run the other morning; it was relatively early, about 7:30 in the morning, and I see these kids walking toward me. The guy is in jeans, Vans, his hat’s cocked off to the side; he’s got a hoodie, a t-shirt. It’s got some outdoor qualities to it, but it’s got some hip graphics. Kind of unshaven. He could just as easily have been walking down the street in the Mission District. His girlfriend’s in Toms shoes with knee-high, super bright-colored stockings, board shorts, a hoodie, big sunglasses, a hat. A very, very unlikely couple to see walking down this trail at sunrise. It was kind of surprising.

Photos courtesy of Poler.

I actually stopped running and I said, “Hey, where are you guys from?” They’re from Los Angeles. What they’d done is they’d taken their iPhones and they’d decided to go for a hike up to a place and take some Instagrams of waterfalls and flowers with their phones to share with their friends.

Photo courtesy of Poler.

So, are they hikers? I mean, she’s hiking in a pair of Toms and knee-highs, which are not really hiking products. But this is a generation who don’t see why they can’t leave the trail, go to town, have lunch, and go to the skate park and skate all afternoon, and not change gear. But the outdoor industry is having a hard time reconciling that.

Photos courtesy of Poler.

How do you talk to a customer who is that different from us? There is, right now, in the industry, a huge generational gap where most of the people in the industry, culturally, simply don’t understand their audience. What we’re seeing out of that is that new brands are starting to emerge that are able to translate the surf-skater or the city-hipster culture into this interest in outdoor experience in unique ways. Brands like Poler out of Portland, or Alite in San Francisco, with Tae Kim: these guys are actually starting to create brand identities that appeal to a customer that the outdoor industry still doesn’t get… You know, the outdoor industry has always tried to say, “Come to us!” And Poler and these other guys are saying: “We make a product that’s coming to you and to your aesthetic.”

Photos courtesy of Poler.

Twilley: Is figuring out how to serve that new kind of customer part of the work you do with Mountain Lab?

McGuire: What I’ve been doing is working with companies that know they need something, but they aren’t quite sure what it is yet. Of course, I don’t necessarily have all the answers for them, but my job is to help assemble the right teams of people—to find the people who can work on and solve that problem. I rely very heavily on a vast network of people: people who are professors of ethnography and cultural anthropology, people who are designers in Sweden and have a background in a very clean aesthetic, and people who are, you know, hipster skaters into trail running who live in New York City.

How do you take those people and put them together on a team with a common problem? Here’s the designer who has the right aesthetic, something that matches the brand value, and here’s the ethnographer who can say that this is who the customer is today, and this is what the design experience will need to look like, from a marketing standpoint, to communicate something to that customer.

The “lab” part of Mountain Lab is really the assembly. What are all the things that go in the pot to make the special sauce? It’s putting those things together.

Twilley: And what’s the product at the end? A recommendation? A prototype?

McGuire: It’s a mix of things. We’ve done things as simple as assembling business plans for startup companies, so they can go out and receive their second or third level of funding, to actually creating design briefs and pricing metrics, all the way through to completed design packages presented back for line review. Our main focus is not just what the solution is now, but what the solution will be—how things are changing, and how you know what customers need—that incremental step of asking “What does this look like in phases A, B, C and D?”

Manaugh: Finally, how does the internal structure of Mountain Lab work?

McGuire: It’s a revolving door. I’m the only constant within the Mountain Lab today. I would say that there are eight to ten people who, on any given week, are part of my regular repertoire of who I go to. Some I go to more than others, but, at this point, everyone is independent.

In Steven Johnson’s book, Where Good Ideas Come From, he talks about the coffee shops of the Renaissance period. For me, a lot of what Mountain Lab is about is having that kind of network of people—I know that I want to have these eight people around the coffee table to share ideas. And, on the next project, or even the next phase of the same project, it might be that these four need to stay, but then we need fresh insight from these other four. And we keep changing it up. There are times where I’m not part of the conversation at all. I may be introducing two or three people, setting the stage for their dialogue, but then just taking what they’ve reported back out and adding it into another dialogue next year.


That’s part of what allows me to live in the Eastern Sierra. I live in the middle of nowhere, where nobody I work with lives, but I also live in a place that, in my industry, is deeply rooted with all the customers I work with. So technology allows me to move well beyond the Eastern Sierra, but my proximity to the end-user here allows me to stay really focused on being close to what they do and what they need.

I didn’t think, though, when I started the Mountain Lab, that it was going to be quite the way it’s been. I thought there would be a lot more design work being done in-house with people. The virtual nature of the teams, and the success we’ve found in that virtual collaboration, has surprised me. I’ve also been really surprised—pleasantly surprised—by the people I’ve been able to connect with. I didn’t, in my wildest dreams, ever think I was going to have some of these opportunities twenty years ago, when I first got into the outdoor industry.

I remember going to the very first Outdoor Retailer show with a close friend of mine, walking through the doors, and looking around, and feeling like a kid in a candy store. Now I have friends in those companies, and I can call up these industry legends and say, “Hey, I’m working on this new idea. What do you think?” Or, “Do you know the right person? Where would you go?” I’m so grateful for that opportunity, and for being able to keep that creative stoke alive.

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